Brand Book: Stella McCartney
Concept: 90-page book about Stella McCartney and their approach to activism as well as sustainable and technical innovation in fashion. The book was planned to be printed at 11X14 inches with a white linen hardcover binding, several touch and takeaway elements, and interactive elements to be accessed through the reader's phone. Production was interrupted with COVID-19 and the book was converted to a digital book with video elements. The book contains original illustrations and paintings by myself mixed with credited interviews and professional brand photography. It has a clean, playful, and modern design while blending the digital nature of 2020 with publication design.
Concept, curation, and layout design by Shauna Curran. Interviews and photographs credited.